Why we built this, and who we built it for.
Google Ads is one of the most powerful tools for getting customers. It's also one of the most frustrating to use — if you're not a specialist.
A friend of mine sells spare parts for tractors in a small town in Ukraine. Good business, loyal customers. He wanted to reach farmers from the next region over — people who didn't know him yet.
He tried Google Ads. Campaign type, bidding strategy, ad rotation, keyword match types, Quality Score, conversion tracking. His eyes glazed over within 60 seconds.
He found an agency. They charged him $200 a month, launched one campaign, never touched it again, and sent him a PDF report every month that he didn't understand.
I've spent 15 years in digital marketing — from SEO to PPC to media buying, eventually as a product manager at Madgicx, one of the largest Google Ads platforms in the world. I've seen Google Ads from every angle.
Here's what I realized: Google Ads isn't hard because it's complex. It's hard because nobody designed it for the person actually trying to use it. It was built for agencies and specialists — not for the dentist who just wants more patients, or the restaurant owner who wants to fill tables on Tuesday.
30 Sec Ads is my answer to that. Describe your business in plain language. Get a complete, ready-to-launch campaign. Review it, edit if needed, publish it directly to your Google Ads account. No agency, no 47-step wizard, no monthly retainer.
We use the Google Ads API to create Search campaigns, ad groups, responsive search ads, and keyword lists in your selected account.
We read your Google Ads account structure to let you choose which account to publish to. Access is granted by you via Google OAuth — we never store your credentials.
Nothing is published without your explicit confirmation. You review every keyword, headline, and description before anything goes live.
Geographic and language targeting is applied exactly as you specify during setup — country, city, or region.
30 Sec Ads is built and operated by Anton Kapeliushnyi — a full-stack developer and digital marketing professional based in Kyiv, Ukraine. It's an independent product, built without VC funding, focused on one thing: making Google Ads actually usable for the businesses that need it most.
Questions, feedback, or just want to say hi — anthony@30secads.com
Business name: Anton Kapeliushnyi (Individual Entrepreneur)
Address: Olzhycha St, 5, apt. 54, Kyiv, 04060, Ukraine
Contact: anthony@30secads.com
Website: 30secads.com